At #WAS21 in Dubai, James Williams (Mr. Connectivity) and Teodor Măgureanu, Chief of Staff & Chief Business Development Officer at Vox Solutions, had an insightful conversation about the present and future of A2P SMS, a central pillar of enterprise communication.

Is it declining — or simply evolving?

In their discussion, they explored:

• The market’s shift starting in 2023–2024

• Why A2P SMS still plays a critical role in enterprise communication

• How tech, pricing, and use-case segmentation can unlock new value

• Why collaboration across the ecosystem is more important than ever What’s your perspective — can A2P SMS be redefined for the next decade?

Don’t miss the full exchange — packed with practical examples and strategic insights from Vox Solutions and global MNOs.

Watch the video!